Moncler officially opens the era of perfume 2.0 which, at the dawn of its seventy-one years of activity and leadership in the Fashion System, also makes its debut in the world of cosmetics with its first fragrance, for her and for him; called Moncler pour femme and Moncler pour homme, the first-born Moncler perfumes are inspired by nature, the pleasure of discovery and the adrenaline of exploration, values that have always accompanied the renowned brand.
Moncler parfum, the mountain becomes a fragrance
Whoever thinks of Moncler thinks of its iconic down jacket, of the comfort of mountain clothing that knows how to combine glamor and aesthetic recognition, always essential in any case. It was 1954 when two Italian mountaineers were the first to conquer K2, the second highest mountain in the world; and they did so wearing goose down jackets specially made by Moncler. Just two years after its debut in the fashion world, Moncler thus positioned itself in a slice of the market where it immediately managed to impose its style. A style that, still today, drives the luxury key in the mountain sector.
Even with its first fragrances, the Brand does not contradict itself and does not betray itself: Moncler pour homme takes you on a sensory journey where the protagonist is a marriage between the idea of open spaces in atmospheres that emanate intimacy and warmth; the scent is aromatic, woody, worthy of an image that refers to a high-altitude alpine forest, an image accompanied by woody tones. Enveloping, aromatic notes that blend with the freshness of clary sage for this woody aromatic fragrance. The pact with the heat vibrations is split by cedar wood, which balances perfectly with the enveloping and earthy base guaranteed by the Mountain Woods accord (created exclusively for Moncler), permeated by the warm texture of cedar wood, and which ends with the captivating scent of smoked vetiver. Its tail is an enveloping trail that refers to the smells closest to the earth.
Flowers and musk for the Moncler woman
The fragrance for women is more graceful, in its floral woody musky tones: Moncler pour femme is a reference to delicate but imposing images, such as those of freshly fallen snow thanks to the Powdery Snow accord (also created exclusively for the brand). And with its fruity notes of Italian bergamot it confirms its elegant majesty, combined with the scent of the bouquet of white flowers (Jasmine Sambac and Heliotrope) and that of vanillin, feminine and individualistic. Moncler pour femme is a reminder of seduction, with its shades of amber essences, cedar wood and sandalwood.
The values of the Moncler brand in every detail: even in the packaging
The basic idea, when creating the packaging for the Moncler pour homme & pour femme perfumes, was to take the form of a mountain flask. The result is very close to that of a water bottle, with a grooved finish that is also found on the closure (and that recalls the boudin quilting, the iconic fabric of the brand’s jackets), in the name of the brand’s mountaineering origins.
Added value is that of the high-tech detail, which places the first Moncler fragrance as the opening head of a new frontier of cosmetics: on the Moncler pour homme bottle we find a LED screen, an original innovation that allows you to write a personal message that scrolls in red letters, customizable via smartphone Bluetooth app.
A choice, that of the electronic equipment, which confirms the soul of the Brand: always (and always) fond of tradition, at the origin of everything, it proves to be capable of innovative nuances, which place Moncler in that slice of progenitors of the future that knows how to give a new look, forward, without ever distorting its essence.
Where to buy the new Moncler perfume
If you too want to try the new Moncler fragrance, you’re in the right place; at Groppetti Luxury Store you can find what you are looking for and immediately buy the new Moncler perfume. In addition to shopping on our ecommerce, you can visit us in Via Nazionale, in San Paolo d’Argon, the road to Lovere, under the Bergamo hills. Haute Couture at your fingertips and in a click with a punctual and efficient home delivery service.