A style concept that was born 70 years ago and which still appears futuristic today. The Moncler down jacket is not just a must have, it is the common thread that links past and present. In 1954 Achille Compagnoni and Lino Lacedelli wore the Karakorum jacket created by Moncler for the first time, they conquered K2 wearing this down jacket which became a symbol and emblem of great achievements. This year the French-Italian fashion house writes the second chapter of this project born in the 1950s: Moncler Re/Icons. The intent is not to relaunch a trend, we are far from the concept of a trend that cyclically returns to the fore. Remo Ruffini, president and CEO of the brand, forcefully declared that their intent is to create an image that survives over time, a style of eternal elegance.
Moncler autumn winter 23-24 men’s collection
Moncler’s new autumn/winter collection for men is the perfect example of the brand’s concept: uncontaminated nature meets colors and shapes of the wildest modernity, these two faces collide to restore a coherent and recognizable style. From cashmere sweaters and corduroy shirts that transport us to an autumnal forest, we move on to the new NMD Runner sneakers, created in collaboration with Adidas, which seem to have just come out of a cartoon set in 3000. The flagship item of this collection is the iconic Karakorum down jacket, very similar to the original from ’54, but revisited to always be current thanks to its architectural geometries. In shiny ripstop fabric available in many colors or in its waterproof version in technical jersey in black and white, this refined outerwear is a guarantee against high temperatures, remember that the Moncler padding is strictly in goose down flakes. Practicality also plays an important role, thanks to the internal straps it is possible to carry the down jacket on the back and the removable sleeves transform the jacket into a vest. The mission is clear: elegance, warmth and reliability that last over time.
Moncler autumn winter 23-24 women’s collection
Even in the women’s collection, the Moncler brand remains faithful to its essence, an announced innovation that from year to year during the winter dominates cold city streets as well as icy mountain paths. This fashion house lives in a concept of totally progressive luxury and far from the classic canons of high fashion, becoming the ideal brand for the woman who does not want to conform, the one who wants to be feminine without belonging to any stereotype. In this new collection, many models have been included that elegantly underline the silhouette, garments that are slightly cinched at the waist while still remaining comfortable and comfortable: the Caraline down jacket, in particular in its cream version, is the exact example of this style thanks to the sinuous line which adheres delicately to the hips. Femininity and elegance are not sacrificed even in the sportiest outfits. The warm colors, the details skilfully inserted on the hoods and the tone on tone patterns perfectly convey the refinement of these garments without clashing with the Alpine environments to which this brand belongs. The common thread of this new collection, the Karakorum down jacket, is also available in a women’s version in addition to the classic colours, also in the shade of fuchsia in the shiny ripstop model, a touch of modern color that conveys the futuristic tension typical of the Moncler style. Acetate tracksuits and technical outfits are essential, as are the soft wool cardigans and the iconic hats with pompoms. Also present in a women’s version are the NMD Runner Sneakers and, an absolute novelty, the Caradoc Tote bags are also available in Teddy-effect fabric or leather. The real touch of class comes with the elegant capes ideal for an elegant evening on a ski holiday: in wool or cashmere blend, with or without hood, with zip or belt.
Moncler new children’s autumn winter 2023 2024 collection
The Karakorum model could not be missing from the new children’s collections. For the little ones, Moncler has renamed it K2 for newborns and Karakorum enfant for boys, a further homage to the heroic feat of Compagnoni and Ladecelli. These versions are more colorful and delicious, always remaining in the refined nuances characteristic of this house of fashion. The sweatshirts and T-shirts feature fun logo prints, colorful airplane designs and dolls wearing more traditional Moncler clothing. If some items are exact miniature reproductions of those for adults, in others the childish atmosphere is expressed to the nth degree: sweaters with Christmas decorations and a delicious line with Teddy-effect wool materials with hats equipped with matching teddy bears. The collection from zero to thirty-six months is truly complete, it is possible to purchase changing bags and backpacks in blue or black nylon. The characteristic scenario of the fashion house adapts to all ages without ever becoming distorted, a perfect look for all generations.
Moncler a bit of history of the brand
This year over five thousand people attended the Moncler fashion show during Milan Fashion Week, it was a great celebratory event for the new collaboration with Pharrell Williams, obviously inspired by outdoor life and nature. A big party was held attended by numerous famous faces from the fashion and entertainment world, but what makes this event even more significant is the destination it represents. The history of this prestigious fashion house has an almost fairy-tale flavour, it begins in 1952 in a village in the mountains near Grenoble, Monestier-de-Clermont, hence the name of the brand. René Ramillon and André Vincent founded a company that produced highly resistant technical clothing for workers who worked in the mountains and for those who practiced mountaineering. It was a mountaineer, Lionel Terray, who noticed the quality of the jackets they created and understood the enormous potential of the materials. Thus was born a specialist line, Moncler pour Lionel Terray. Just two years later, in 1954, Ramillon and Vincent were commissioned to provide equipment for the Italian expedition to K2. This important showcase gave them the opportunity to equip an expedition to Makalù and to become official suppliers of the French alpine ski team. A radical turning point came in the 1980s, when stylistic director Chantal Thomass debuted the Moncler brand in the city streets, thus leaving the sectoral scope of technical clothing. In 2003, thanks to the acquisition by the Italian entrepreneur Remo Ruffini, the brand became part of the world of luxury by introducing high fashion collections and introducing new creative projects to make the Moncler style immortal. A recognizable and at the same time always innovative style.
How to recognize an original Moncler
Moncler down jackets are, unfortunately, widely reproduced with poor quality materials and then sold as originals. Real scams often occur both online and in physical stores. Fortunately, there are some simple tricks to understand whether or not to complete the purchase.
-Checking garments online is more complex and most of the time we only notice the deception after receiving the garment. The first precaution must certainly be to be wary of offers that are too low: Moncler is a luxury brand and the materials used are precious. The nylon duvets are made of Japanese raw materials and the padding is goose down, so you can’t expect a department store price. Another valid help is to check the credibility of the site from which you are purchasing, taking a look at the reviews but, above all, reading the list of authorized resellers on the official website of the brand. To avoid the risk of scams, the safest way is certainly to purchase directly on their official website.
-If, however, we find ourselves purchasing the jacket in a physical store, it will certainly be easier to recognize an original Moncler. To unmask a counterfeit item, the first step is to check whether there are imperfections in the writing, stitching or labels. More in-depth checks must be done on the smallest details which, not being too visible, could have been overlooked by the counterfeiter: zips, buttons and internal labels. Furthermore, Moncler does not use American sizes, if you see them, run away!
The real litmus test, however, lies in the verification code for checking authenticity, each down jacket is equipped with it and all you need to do is enter it on the official website or scan the QR code via smartphone to receive confirmation of the originality of your garment. You can also request it online, before purchasing on the e-commerce site.
Where to buy the new Moncler collection
If you are looking for an online shop, but also a physical store, where you can find the new garments from Moncler’s Autumn Winter 2023 2024 collection, you are in the right place. Unbeatable prices and fast, economical deliveries are our strong point. Groppetti Luxury Store is your trusted online store where you can purchase products from the Barrow collection. Groppetti is a high fashion clothing store, physical and online. The shop is located in Via Nazionale, in San Paolo d’Argon, the road to Lovere, under the Bergamo hills and represents a point of reference for fashion.
